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Bachelor of Business Administration (BBA) / Bachelor of Business Studies(BBS)
Indian economy has, in the last twenty years, opened its doors to liberalization and globalization. This has opened new vistas and increased demand for people who will look at Corporate India as the chosen arena for building their careers. This is where the BBA course comes in by providing the foundation of Business Management to the budding minds.
Bachelor of Business Administration (BBA) or Bachelor of Business Studies (BBS) is the undergraduate level course for Business Management. Taking up a BBA/BBS course will allow a student to take up a job in a good organisation as a Management Trainee and will allow him to grow with the organisation to take up managerial positions in any organisation. Following are the key benefits of doing a bachelor's course in Business Management:
Career-oriented: Traditional university education is not job oriented and hence does not prepare students for a corporate career. A course like BBA, on the other hand, gives a jumpstart in the corporate world as a management trainee in banking, marketing, consultancy, finance, FMCG, consumer durables, information technology, industrial goods, advertising and many other sectors.
Foundation for MBA: Most of MBA institutes today give higher weightage to people with relevant experience that you can gain after doing BBA. A few years of work experience bolsters the chances to get admission into prestigious MBA courses. BBA/BBS is a course, which provides not only the basics and deeper concepts of all the functional areas of management but also the practical understanding of the management concepts. This happens through the unique teaching methodology of case studies, summer trainings and live projects.
Personality development: BBA/BBS course helps in overall enhancement of personality because of the uniqueness of the teaching methodology adopted. Students learn team-skills, leadership skills, working under pressure, meeting deadlines, communication skills (both written and oral) etc.
In the BBA / BBS course, a student would of course learn the fundamentals of the functional areas of management. In today's competitive scenario, a sound managerial education is a pre-requisite to success. Bachelor of Business Studies offers a launch pad by providing top-notch managerial education at the undergraduate level.
The goals are ambitious: to build, expand and reinforce management skills needed to excel in the era of globalization.
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